Mobile tecnology has been around for many years but only recently, with the explosion of the smartphone and the tablet, has it been so important. Users are now reading and navigating the web in so many different ways moving from the mouse and the keyboard to motion and gestures. THere are 2 key elements to bear in mind with mobile and that is display size and also touchscreen navigation.
Smartphones! Your Website on the Go.
Smartphones are becoming the defacto mobile device. Everyone is getting in on the act. The two main players in the smart phone market are Apples IOS (Iphone) and Googles Android (Samsung, HTC, LG and more). Of course you can't forget the other players such as Blackberry and Microsoft but the trend is with the other 2.
If your website is relatively static and performs mainly as your brochure on the web we can simply take your content and optimise it for the mobile devices. Take a look at how our website changes from the standard version to the mobile version.
Make the most of mobile
Complex functionality often becomes fiddley on a mobile device so why not adapt it for mobile? The current trend is for creating an App but realistically do you need one? A mobile friendly website can be created to look and act almost identically to an App. HTML5 and Javacript allows the browser to perform so many complex actions and react to users touchscreen gestures. You can even get GPS information from the users phone.
Mobile Campaigns and Advertising
Not only can you style your entire website for mobile but you can also plan an advertising campaign just for mobile devices. Developing adverts for mobile visitors allows you to focus your advertising on a very niche market. The adverts can then link to a dedicated mobile friendly landing page with some querky mobile gestures and dedicated mobile content.
Tablets, iPad and Android.
Slowly but surely almost all of the main operating system manufacturers are pushing towards smaller devices with touchscreen technology. Tablets are great on the move for browsing the web and obtaining subscription material such as books and newspapers. Does your website need a custom layout for the table device? Do you want to add touchscreen gestures to your website? MRS can create all of this for you just let us know.
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